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2012 OAB Annual Convention
Thursday & Friday, April 12-13
Skirvin Hotel
One Park Avenue
Downtown Oklahoma City
Please join us for the State's gathering of the best minds in broadcasting. Our high profile event will deliver sessions for both Radio and Television.
Registration packets were mailed to member stations on February 22. If you did not receive your packet, you may click here for a set of forms.
Faculty and students from OBEA-member schools are invited to attend sessions and meals at OAB member rates. Registration and pre-payment is required . Registration packets will be mailed to faculty at OBEA-member schools, or click above for a set of registration forms.
The OAB/SBE Engineering Conference will be held on Friday, April 13, 2012. Click here for a registration form.
Exhibit space is available. Click here for information about exhibit opportunities.
The historic Skirvin Hotel in Oklahoma City will host the convention. Our convention room rate is $145 for single or double. Please book early; the $145 rate will expire when our block sells out, or on March 10th, 2012—whichever comes first. Click here to book online, or call the Skirvin Hotel at (888) 490-6546 and request the special rate for the Oklahoma Association of Broadcasters.
2012 OAB Annual Convention
Thursday Highlights
1:00 – 4:00pm
Bryan Dodge, "Personal Development and
Leadership Principles: How to Succeed in Sales and
Communication"
Bryan Dodge brings his high energy Leadership and Communication
Skills seminar back to the OAB again in 2012. Last year’s performance was the
highest rated session we have ever had. Learn how you can master professional
salesmanship, improve your negotiating skills, increase time management and
achieve the goals you want to reach. Bryan motivates people to “Do Better and
Enjoy More” and he does it in an amazing three-hour session. Recommended for
All Broadcasters who want to improve their ability to effectively
communicate.
2:30 –
4:00pm
David Oxenford
OAB’s legal counsel, David
Oxenford will address the challenges and opportunities we have in
Washington and on the regulatory front. David will also cover the status of the
Television spectrum debate, along with the pending litigation radio stations are
watching with Mission Abstract Data. David’s session is always interactive so
bring your questions and concerns.
4:00 –
6:00pm
AE Mixer
Since 2007, Account Executives and Sales
Managers have hosted a “get together” on an informal basis to share and swap
ideas. Everyone is invited, because in Sales, "There are NO BAD
IDEAS!"
6:00 –
7:00pm
OAB Reception & Buffet
Dinner
7:00 –
9:00pm
OAB/BMI Live Musical
Treat
Please join us in
welcoming a true Country Music Hit writer, Rodney Clawson, to
the OAB’s Thursday evening Musical Treat. A Gruver Texas native farmer, in the
last five years Rodney Clawson has turned into one of the hottest writers on
Music Row and garnered Grammy, ACM, and CMA song of the year nominations. His
catalog includes Top Ten Hits “Why”, “Amarillo Sky”, “Johnny Cash”, and “Crazy
Town” by Jason Aldean, “I Saw God Today” by George Strait, “Lost In This Moment”
by Big & Rich, “Sunshine and Summertime” by Faith Hill, and “Sweet Southern
Comfort” by Buddy Jewel. He currently has songs on the charts by Blake Shelton,
Montgomery Gentry, and Nickleback. When not writing, Rodney is either bass
fishing on Old Hickory Lake in Tennessee or "harvesting" whitetail deer and
pheasants back in the Texas and Oklahoma
panhandles.
Friday
Highlights
All Day
SBE Engineering
Conference
Hosted by the Tulsa and Oklahoma City
Chapters of SBE, the cutting edge of IT and Engineering solutions for the brains
behind our equipment.
All Day
Exhibit Hall
Join the vendors and sponsors who
support the OAB.
8:30 –
10:00am
Al Tompkins and Les Rose, "News
Broadcasts that Aim for the Heart"
Al Tompkins from the Poynter Institute and Les Rose from CBS News and 60 Minutes will instruct you on how
to tell important stories that touch the hearts of your viewers/listeners even
when you (1) don’t have much time, (2) have few pictures, (3) the subject will
not talk, and (4) you are working it all alone. Recommended for all News
Producers and Writers.
9:00 –
11:00am
John Lund, “Resiliency: The Future of
Radio”
Radio has always been a medium of
change, and after 90 years, Radio will continue to survive and thrive through
evolution and innovation. In this Super Session, John Lund outlines the
advantages Radio has over other media. Hear how the medium can evolve its
product to enhance the listening experience and what format decisions can be
made to make radio as responsive to listeners as Pandora. John will identify the
attributes of Localism and provide ways to improve your connection to listeners
through your station website, Social Media and other innovations. Get the tools
and systems necessary to embrace Radio’s future. Recommended for All Radio
personnel.
10:00 –
11:30am
Stephen Warley, "How to Build a Video
Directory Business"
According to Stephen Warley from LocalBroadcastSales.com, If your station could only pick one form of
online advertising to sell, a Video Directory would be the way to go. By
2015, 90% of all web searches will be video, and video online is the fast
growing form of web advertising. In this workshop you will learn step-by-step
how to produce and sell long-form video online. Google estimates that currently
50% of Oklahoma businesses still do not have a web presence, so the fastest and
easiest way to get them on the web is video. Recommended for all Sales,
Online and Promotions personnel.
10:30am –
12:00pm
Al Tompkins, "Think Like a
Reporter"
Al Tompkins will show you how to write more powerful sentences
every time by using a cool easy-to-use numbering system. Learn the skill of
turning boring stories into compelling ones by using one of Al’s 7 story
motivators. This session is high on utility and low on theory. Use these skills
on your next shift. Recommended for all Writers and
Reporters.
10:30am –
12:00pm
Les Rose, "Think Like a
Photographer"
Les Rose from CBS News and 60
Minutes will walk you through working with horrible light to working alone.
You have to think visually and Les will show you stories he has shot for CBS
News and explain how he captured the story and how you can also. Recommended
for all Photojournalists.
10:45am –
12:00pm
"One-On-One" with University of Oklahoma
Director of Athletics, Joe Castiglione
Since 1998, Joe Castiglione has been the Athletic Director of the University of Oklahoma. In that tenure he has more than tripled the Department’s operating budget, while graduating a record percentage of student athletes. Additionally, OU has competed for and won numerous Conference and National Titles in a variety of sports. Here is the opportunity to talk about the “OU Brand” with the architect of the “OU Renaissance”. Joe’s early career was in radio broadcasting and it is refreshing to hear from one of our very own.
12:00 – 1:30pm
OAB Luncheon Presentation—Roy
Firestone
Roy Firestone’s ONE MAN SHOW—UP
CLOSE is an amazing multimedia
presentation that incorporates humor, topical events along with an audio/visual
display that is awesome. Critically acclaimed as a broadcast journalist, Roy has
won seven (7) Emmy Awards and interviewed over 5000 people. Witness a
spectacular event that will inspire you, make you laugh and cry and above all
relate to his inspiring life experiences. Roy does a dozen celebrity impressions
and makes his show to “come alive” on stage. Roy’s performance is truly one of a
kind.
1:45 –
3:30pm
Al Tompkins and Les Rose, "Let's Get
Critical"
Al Tompkins from the Poynter Institute and Les Rose from CBS News will show you stories that are outright lies or
misrepresentations, but still made air. From fake video and photos to outlandish
claims that journalists failed to check, these mistakes are eroding our
credibility. Learn how to detect altered images and how to ask better questions
in the field. Learn how to inoculate yourself against nonsense that is heading
your way. Recommended for all News Directors and Producers.
1:45 –
3:30pm
Radio Sales Idea
Exchange
“Money Flows to Great Ideas” Here is your opportunity to share proven ideas that are the BEST in the STATE. Bring an idea or promotion that was successful in your market and then take one home to use immediately. Join the OAB’s Vance Harrison as he moderates this annual event that has produced money-making solutions for many radio operators. This interactive session is thought provoking, will test your presentation skills and allows you to network with other operators. Recommended for Radio Managers and Sellers.
1:45 – 3:30pm
John Lund, “Programming
Basics”
In this workshop, John
Lund presents the programming fundamentals and how they should be
formatted to achieve better recall and ratings for any station in any size
market. From developing a Morning Show, to the necessities of “internal
marketing” John shares the tools, systems and creative ideas that will drive
your success. John’s track record for programming success is quite extensive and
you will leave this presentation with specific guidelines on how to enhance your
“air-sound” immediately. Recommended for all Radio Programmers and Air
Talent.
1:45 –
3:00pm
Stephen Warley, “Sales Prospecting
Alternatives to Cold Calling"
While cold calling has been the
traditional way of prospecting, everyone knows it is becoming less effective.
Join the OAB’s Stephen Warley as he teaches you 5 innovative ways
to make prospecting more efficient, as well as how to boost the conversion rates
on your leads into sales. In this session you will leave with actionable ways to
dramatically increase your prospects into viable leads. Recommended for all
Sales Managers and Account Executives.
6:00 –
8:00pm
OAB Reception &
Dinner
8:00 –
9:00pm
OAB Awards
See and hear Oklahoma’s finest
broadcasting work and the posthumous Induction of FM Pioneer Edwin
Nall into our Hall of
Fame.
9:00 –
11:30pm
Afterglow
Socialize with the best as Radio Oklahoma Network provides the spirits and snacks for a great way to wind down the Convention.
